August 16, 2016 Comments Closed

New Resource for Professionals

Posted by:admin

                I am pleased to announce the publicationof my new book Financial Services Sales Handbook: A Professionals Guide to Becoming a Top Producer. The book is now available for purchase Acquiring, retaining, and developing clients are the major steps for any successful business; failure to accomplish these steps is the…

Read More
July 29, 2016 Comments Closed

The Fundamentals of Increasing the Value of Your Business

Posted by:admin

Recently, my son and I watched the Australian men’s basketball team, the Boomers, play a practice match in Melbourne before they departed for the Rio Olympic Games. The team consists of six NBA players, and as an avid basketball fan, I researched and calculated the salaries of these six players at $31 million annually. Top…

Read More
June 30, 2016 Comments Closed

The Myth of the Millennium Producer

Posted by:admin

What’s the best way to develop millenniums into top producers? By holding them accountable. The last eight to ten years have been challenging times for the financial services industry; however, despite these challenges, many firms have been enjoying superior growth performance. I know of several businesses that consistently produce double-digit growth. What is the major…

Read More
May 30, 2016 Comments Closed

        Stealing Market Share from Your Competitors

Posted by:admin

Major accounts are not lost overnight, and more importantly, they are seldom lost on just price. When a firm loses a major account, it’s often the result of a competitor’s ability to successfully target and steal the account. Not so long ago I received a frantic call from the leader of a financial services firm…

Read More
May 2, 2016 Comments Closed

Dispelling the Myth of the Natural-Born Salesperson

Posted by:admin

“ Product knowledge accounts for 5% of success, and knowledge of people accounts for 95%. If you can get an A in product knowledge but know nothing about relating to individuals, you will fail.” John Savage Did you know that everybody is a salesperson in the sense that we must persuade others of the idea…

Read More
March 31, 2016 Comments Closed

7 Ways That Top-Performing Firms Drive Superior Growth

Posted by:admin

Successful financial services selling is about building clientele. So many professionals and firms simply forget this basic fundamental. A top-performing firm is one that is able to consistently produce superior growth in revenue and profitability. The top-performing firms regularly outperform their peers and competitors in the areas of retention and new business. Their primary source…

Read More
March 1, 2016 Comments Closed

12 Things You Should Know Before Purchasing a Financial Services Business

Posted by:admin

Over the next 7 to 10 years, there will be a steady stream of baby boomer business owners (of financial services firms) retiring from the industry, according to a study by LIMRA and McKinsey & Company (The 2012 LIMRA-McKinsey Experienced Financial Advisor Study, April 30, 2013, www.limra.com). This will create a sales void for marketing…

Read More
January 30, 2016 Comments Closed

Nine Factors That Can Affect Your Bottom Line

Posted by:admin

It’s often said that great athletes don’t always make the best coaches and managers. They know what to do, but they cannot communicate how to do it. I often see this in small- to mid-sized financial services firms. The owners, partners or directors, who are effective sales professionals in their own right, are having difficulty…

Read More
December 28, 2015 Comments Closed

There Are No Shortcuts: You Can’t Outsource Your Marketing

Posted by:admin

Recently, I met the owners of a mid-sized financial services firm, who were looking for a quick way to generate sales leads to fill their sales pipeline and improve overall sales results. Their theory was that once they were in front of a qualified prospect, making the sale was easy. The problem was generating qualified…

Read More

Posted by:admin

The other day a client asked an interesting question, “Why is one firm able to produce superior growth and the others don’t?” It’s been my experience that the answer hinges on organic growth While on the surface this may appear deceptively straightforward, implementing a process for producing superior growth is anything but simplistic. That’s why…

Read More
©2017-2022 Clifton Warren. All rights reserved. We will never distribute or sell your address to anyone. Period. Promise.